Seller makes £100,000 in one day through live shopping

Have you ever bought something while watching a video on your phone? More and more people say yes.

Live shopping is a new way to buy things. You watch a video on social media. A person shows you products. You like something? You buy it right there. No waiting. No going to a store. Everything happens fast.

One seller made £100,000 in one single day. That is very fast money. The person showed clothes and items on a livestream. People watched. People bought. The numbers grew very quickly.

Why do people like this? First, it feels like talking to a friend. The seller talks to you. You can ask questions. You feel a real person is there. Second, you see the product right now. You see how it looks. You see how it moves. That helps you decide to buy. Third, livestreams often have special offers. "Buy now and get this price." The offer ends soon. So you decide fast.

This is not just in one country. People in many places do this now. China has used livestream shopping for years. Now Europe and America are catching up. More and more regular people are watching these videos every day.

But there is a question: Is this really shopping, or is it something else? When you watch a video and see a real person selling, do you buy the product? Or do you buy because you like the person? Maybe both are true. Maybe that is why it works so well.

If you have never watched a livestream shop before, you might soon. This way of buying is not going away. It is growing.

What would make YOU watch a livestream and buy something? What product would you want to see live?

Inspired by reporting from BBC News.